Monday, May 23, 2016

Kinaraa by Niyati Monga at India Beach Fashion Week (IBFW) Summer Dive 2016

Kinaraa is a swimwear label started by Niyati Monga in 2014. Keeping up with global trends and customizing the garments to suit the Indian market is her forte. She hasn't been trained in design and took a while to grasp the fundamentals of fashion design. But having been trained in branding and conceptualization, she conceptualized and produces keeping in mind the comfort level of the Indian women.

Kinaraa's current collection showcased at India Beach Fashion Week is very wearable keeping in mind Indian modesty and fashion consciousness. It caters to the modern Indian women who are free spirited and accept their bodies as beautiful creations of art. As far as colours and cuts are involved, the collection involves a lot of navy blue and black, some pinks, floral prints, high necklines and lo leg lines. Fabrics used are a blend of elastane and polymide with 50+ spf protection from ultra violet rays.

Courtesy: India Beach Fashion Week

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